Thursday, April 26, 2007

The unhappy shareholder

"In the business world, it’s a fact of life that companies sometimes let their customers down." Michael Brady, Marketing Associate Professor at Florida State University, Tallahassee, Fla.

“The worst possible thing a company can do is give an unhappy customer time to stew over the situation,” he said.

Harold Hughes, CEO of Rambus Inc., replace "customer" with "shareholder".

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