Thursday, November 24, 2005

Xbox 360 - red ink (Updated)

iSupply has dissected Xbox 360, component by component. The estimated total of Bill-of-Materials (BOM) reaches $525 for the Xbox 360 Premium. BOM does not include the cost of assembly, packaging, distribution, marketing and the retailers' cut. The Xbox 360 Premium has a suggested retail price of $399.

The most expensive single component in the Xbox 360 is the GPU designed by ATI Technologies. Its High-Definition graphics costs an estimated $141, including embedded DRAM from NEC.

The IBM designed and co-manufactured Xbox microprocessor, a triple-core PowerPC that runs at a frequency of 3.2GHz, costs an estimated $106, according to preliminary findings from the iSuppli Teardown Analysis Service.

Samsung Electronics Co. Ltd., provides the main memory, 512Mbytes of GDDR DRAM for an estimated $65.

The total motherboard cost is estimated at $370.00.

Read about the Xbox 360 teardown and services available from iSupply here.

Update

Read an article in The Register regarding the iSupply research here.

Hat to Joe for The Register link.

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